No. 001 — Daily Challenges

One
New
Thing.

A quiet daily challenge for people whose weeks have started to rhyme.

Platform
iOS · iPhone
Challenge types
3 tiers · 9 categories
Daily goal
Complete 1 of 3
§ 01

How it works.

The core loop is intentionally small. Three challenges. Pick one. Do it.

01

Open the app

Each morning, three challenges are ready. One easy, one medium, one hard. No scrolling, no infinite feeds, no decisions to make.

02

Pick one

You only need to complete one. Choose the challenge that fits your day — or the one you've been avoiding.

03

Do it and mark complete

Tap to mark it done. Add a short note or a photo if you want. Then get on with your day. No streaks, no guilt, no noise.

§ 02

The three tiers.

Each day you get one of each. You only need to complete one.

Easy

Sage. A small nudge outside your routine. Walk a different way home.

Medium

Sand. Something that requires intention. Sit somewhere alone with no phone on the table.

Hard

Terracotta. The one you keep putting off. Have the conversation you keep rescheduling.

§ 03

Features.

Everything you need to break routine. Nothing you don't.

Today

Your daily trio. A warm greeting, your current day count, and three editorial challenge cards. Pick one. The 21-day strip below shows your recent momentum.

History

A log of everything you've completed, or a year-long contribution graph that fills in one square at a time. Jump to any month. Tap an entry to see your note or photo.

Stats

Current streak. Best streak. Weekly completions. Active-day percentage. Monthly bars. Category breakdown. Quiet numbers that tell the story of your year.

Notes & Photos

After marking a challenge complete, add a short note or snap a photo. These are your anchors — small moments that help you remember the day.

§ 05

Questions.

No. One New Thing is not a habit tracker. There are no streaks to break, no chains to maintain, and no guilt when you miss a day. You get three fresh challenges every morning. Complete one, or none. The app doesn't judge.

Challenges span nine categories: Around Town, Food & Drink, People, Move, Make, Learn, Culture, Home, and Offline. They're concrete, observable actions — not inner-work prompts or therapy exercises. Think 'Walk a different way home,' not 'Practice gratitude.'

You can preview the app and see today's challenges without an account. To save your history, photos, and notes, you'll need to create a free account. Pro subscribers get cloud sync across devices.

Yes. Your data is stored locally by default. If you enable cloud sync, your data is encrypted in transit and at rest. We don't sell your data, show ads, or use third-party analytics. See our full privacy policy below.

Yes. After completing a challenge, you can generate a share card — a clean, designed image with your challenge and note — and save it to your camera roll. Sharing is always opt-in and one-way.

§ 06

Privacy Policy.

Last updated: May 17, 2026

1. What we collect

We collect only what is necessary to provide the service:

  • Account information: Email address and display name, used for authentication and cloud sync.
  • Challenge data: Which challenges you complete, when you complete them, and which tier they belong to.
  • Optional content: Short text notes and photos you choose to attach to completions.
  • Preferences: App settings such as dark mode, notification preferences, and challenge category filters.

We do not collect precise location data, device identifiers for advertising, or any health or fitness data.

2. Photos and camera

One New Thing may request access to your camera and photo library so you can attach photos to challenge completions. This is entirely optional. Photos are stored locally on your device by default. If you subscribe to Pro and enable cloud sync, photos are backed up to our secure cloud storage. We do not access your photo library for any purpose other than saving the specific photos you choose to attach.

3. How we use your data

  • To provide the core service: daily challenges, history, and stats
  • To sync your data across devices (Pro subscribers)
  • To send optional daily and evening reminders (if enabled)
  • To improve challenge quality and relevance over time

We do not use your data for advertising, profiling, or any automated decision-making that affects your rights.

4. Third parties

We use a minimal set of third-party services:

  • Cloud infrastructure: Our backend runs on encrypted cloud servers. Data is encrypted in transit (TLS) and at rest.
  • Payment processing: Pro subscriptions are processed through Apple's App Store and StoreKit. We do not collect or store your payment information.

We do not use analytics SDKs, advertising networks, or social media tracking pixels.

5. Data retention and deletion

  • Local data remains on your device until you delete the app.
  • Cloud data is retained while your account is active. If you delete your account, all associated cloud data is permanently removed within 30 days.
  • You can export your data at any time from the app settings.
  • You can request complete deletion by contacting us (see Section 8).

6. Security

We take reasonable measures to protect your data, including encryption in transit and at rest, secure authentication, and regular security reviews. However, no method of electronic storage is 100% secure. We encourage you to use a strong, unique password for your account.

7. Children's privacy

One New Thing is not intended for children under 13. We do not knowingly collect data from children under 13. If you believe we have inadvertently collected such data, please contact us immediately.

8. Contact us

If you have questions about this privacy policy or your data, please contact us at: hello@onenewthing.app